Unexpected Fun:
A Playful Twist on a Thrilling Series
NETFLIX: Squid Games Meets Lunchables
Objective: Design a consumer product of our choice to promote Netflix’s show, Squid Games.
Squid Games is no joke when it comes to vigilance and quickness. Conventionally is your biggest friend, so Lunchables brings you a convenient on-the-go snack to power up and go!
Distinct Shapes:
When food is presented during the games, it gets really interesting. From the bento boxes to the challenging honeycomb cookies. Similar to Squid Games’ culinary decisions, the peculiar pick of buildable food items and shapes in a Lunchable taps into one's creativity and cleverness.
Color Palette & Style:
For this project, I saw a similarity in the bold color palette used throughout the rooms presented in Squid Games and Lunchables colorful packaging.